The love of food brims over & conquers the blogosphere .
Searching for a recipe for dinner, or want to know the best restaurant to visit in Namma Bangaluru / Bangkok? Rather than dusting off a little-used cookbook, or out-of-date travel guide, the community of food bloggers may return exactly what you need with only a few mouse clicks. What's more there's the chance to ask questions with the real possibility of an answer from the author or a fellow reader.
Food blogs are not new on the scene, several have been live for five years or more, but easy-to-use templates and an increasing blog readership have ramped up the number of food blogs.
Even in India food bloggers are a fast growing tribe , with enthusiasts ranging from busy young urban professionals to homebound housewives and tech-savvy retired folk, from seasoned chefs to bumbling first-timers.
The food blogging phenomenon in India has largely been inspired by nostalgic NRIs who were the first to use the internet to bring together a population craving ghar ka khana. Mahanandi, an NRI food blog started in 2005, enjoys something of a cult status, having inducted many into delighted exchanges about grocery stores in Middle America that stock curry leaf saplings. Cyberspace now bursts with food blogs written by Indians studying or working in America, like Mane Adige (Home Food in Kannada), and Indian Food Rocks !, which attempt to recreate the aromas of mothers' kitchens back home.
The range of recipes on Indian food blogs is staggering—regional specialities, yoga-bhakti food, even food to combat incontinence or rheumatism. Food blogs are also becoming a platform for food crusaders. Jyotsna Shahane, author of thecookscottage blog, for example, is an indigenous-foods advocate with a mission to popularise less-than-fashionable foods like jaggery and jamun.
The range of recipes on Indian food blogs is staggering—regional specialities, yoga-bhakti food, even food to combat incontinence or rheumatism. Food blogs are also becoming a platform for food crusaders. Jyotsna Shahane, author of thecookscottage blog, for example, is an indigenous-foods advocate with a mission to popularise less-than-fashionable foods like jaggery and jamun.
So will food blogs ever edge out the dependable cookbook? Many blog-watchers believe a symbiosis between the publishing industry and blogosphere is imminent, and the future of food writing lies in the ‘blook’ (ie A printed and bound book, based on a blog). “Happy Blogging”
Source & for further read pls chk : http://www.outlookindia.com/article.aspx?240210 & http://www.timesonline.co.uk/tol/life_and_style/food_and_drink/real_food/article5753558.ece
Photo Credit: http://www.pbs.org/wnet/need-to-know/culture/mmm-good-enough-to-blog/2053/